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Odyssey - HondaVac

The task was to introduce a new single from Swedish rapper Adam Tensta and to do it in a completely unique way.

We wanted to bring back the anticipation and excitement of a new track, something that has been lost in this on-demand music world.

We did it by releasing one copy of the song and only letting one person at the time hear it.

Odyssey - HondaVac

Innovation has never been kinder to parents.